WHAT IS THE SECRET TO GREAT VIDEO MARKETING?

By |April 25th, 2016|Blogging, brand, Design, Video Marketing, Videos|

I’m sure most Australians remember the iconic VB advertising campaign, with commercials spouting “a hard earned thirst needs a big cold beer… and the best cold beer is Vic… Vic Bitter.” The commercials had images of men working the land, playing sport and doing a range of outdoor activities… which combined with the catchy slogan, [...]

4 TIPS TO MAKE YOUR VIDEO MARKETING CAMPAIGN SEARCH ENGINE FRIENDLY

By |April 18th, 2016|Blogging, Digital Marketing, Social Media, Video Marketing, Videos|

Creating an inspired video marketing campaign is a fantastic way to help you extend your market reach. Unfortunately, unless your campaign is search engine optimised (SEO) to rank well in online searches, you will have about as much success getting found on Google and other search engines, as Tony Abbott has of reviving his political [...]

HOW TO CREATE VIDEO MARKETING CAMPAIGNS THAT ARE MORE ENGAGING

By |April 15th, 2016|Blogging, Social Media, Video Marketing, Videos|

Video content is the new black. It is the future of marketing, gauging recent statistics which indicate by 2019, 80 per cent of all internet traffic will be streaming video content. For business to business (B2B) and business to consumer (B2C) sales, this knowledge is vital for a higher return on investment (ROI) from digital [...]

HOW TO GET BETTER RESULTS FROM YOUR VIDEO MARKETING CAMPAIGNS

By |April 11th, 2016|Blogging, Digital Marketing, Uncategorized, Video Marketing|

While words will always have the power to move you, images are often ingrained in your memory far longer than words will remain. Images instantly engage an audience and tell a story, while words take longer for the setting, characters and story line to unfold. For example, remember the 2004 Superbowl when Janet Jackson had [...]

3 TIPS TO IMPROVE YOUR YOUTUBE MARKETING

By |March 16th, 2016|Blogging, Social Media, Video Marketing, Videos|

Nothing transmits information as quickly as images, which is why YouTube and other video marketing platforms are a great way to sell your business online. But generally, uploading dry, technical videos won’t get you the market reach you’re looking for, as these won’t inspire people to want to find out more. I’m not suggesting you [...]

WHY INFOGRAPHICS ARE THE FUTURE OF DIGITAL MARKETING

By |February 20th, 2016|Blogging, Video Marketing|

Let’s be honest, if you have a business, life is generally just a juggling act. Trying to fit in family or a personal life, keeping on top of your bookkeeping and accounts, making sure your staff are doing their jobs, instead of checking out Facebook, eBay or even surfing the latest porn channels! Most business [...]